Private Equity Solutions

Guild grabs $7M venture capital and plans national sales push

Private Equity Fund Of Funds By WTN News • 01/11/06 Guild.com is still going to be the same company -- an online dealer of original artwork, such as paintings, sculpture and glass -- but it's about to have a much bigger footprint.

The Madison company just announced a $7 million venture-capital investment from Dolphin Equity Partners, of New York, and San Francisco Equity Partners. Scott Potter, managing partner of the San Francisco firm, will become Guild's new chairman of the board. With all that capital to grow on, Guild is hatching plans to sell to an even wider audience, advertising nationally and expanding its catalog sales and other offerings.

Next week, WTN will bring you a behind-the-scenes look at how Wisconsin companies are catching the attention of venture firms on the coasts. This much sought-after capital is often considered hard to get in the "fly-over zone," but Wisconsin companies such as Guild are bringing it in.

Wisconsin State Journal: Guild poised for breakthrough

Milwaukee Journal-Sentinel: Two firms invest in online retailer

FF&P Private Equity provides its clients with the opportunity to invest in the equity of high growth, unquoted companies whose objective is to generate attractive returns through the subsequent listing, or trade sale, of these companies. FF&P Private Equity invests typically â5 million to â25 million of equity per transaction and places particular emphasis on backing commercial managers with a track record in successful execution of business plans and enhancing shareholder value. //www.ffandp. equity.

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